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The Kleffmann Group, a leading global provider of agricultural market research services will be showing “My Data Plant” at this year’s Cereals event. My Data Plant enables the farmer to regularly monitor fields with the help of Sentinel satellite data which is used to create field by field biomass maps.…

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Crop management software firm, Pear Agri, has relaunched with a new director and new software package. Somerset farmer, Charlie Farrington, joined the firm last summer and is now revamping the business with a new cloud-based software system for use by farmers, agronomists and contractors. “My background is in both farming…

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Farmers can get a glimpse of the latest innovation and research at this year’s Cereals Event, thanks to the introduction of quick fire presentations. Bringing together a mix of start-up and existing companies and researchers, the new Innovation Insights feature in partnership with Agri-Tech East will give visitors an overview…

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Precision farming has revolutionised agriculture in recent years. But with so much technology and technical advice available, navigating this digital revolution can be a daunting task. Showcasing the most cutting-edge developments, the Cereals Event will have everything from precision slurry systems to digital agronomy software on display. “Precision technology is…

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